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Audience insight groups Lumi Mobile and IML Worldwide have launched a new brand identity following last year’s combination of the two businesses. The enlarged company will now be known as Lumi. In June 2013, Lumi Mobile, the leading specialist in consumer insight mobile technology, agreed to acquire real-time audience engagement and events technology group IML
Before you read this you should scan your email inbox. Ok, done? How many of your emails were requesting your feedback in some fashion? I have an email from Gogo asking how my last in-flight internet experience was. There is another from Amazon. Big data is a hot term right now; everybody is collecting it through hundreds of different forms.